In this episode, with Nicola Gittins, Associate Professor at Birmingham City University, we will learn why marketing is always important, regardless of where we are at with our external environment; in boom or recession – marketing has to be a key function regardless.
In this episode, we are going to learn about transforming your firm for growth with Mark Gilman, Professor of SME Growth and Development.
In this episode, we are going to learn about the concept of leader coaching with Chris Edger, Professor of Management Practice who has recently co-written Advanced Leader Coaching. Chris takes us through the central premise of the book of how leaders think and feel, affects how they behave with others – which in turn affects their performance.
In this, our first episode, we are going to learn about the nature of recessions, from economist Dr Bruce Philp, our Head of Research and Enterprise here in the Business School. Bruce takes us through the impact of COVID on the economy, and explains a recession.
